Brand Strategy for Startups


Regular price $795.00

This iterative process is designed specifically for early-stage startups that need ad hoc, strategic support.

HOW IT WORKS

Phase 01: Objectives

Through a 45-minute session, we'll get clear on the challenge at hand. This session is focused on identifying your key brand and messaging objectives. 

Phase 02: Insights

Now that we have clear objectives, I'll conduct qualitative research to uncover consumer insights to inform your brand strategy.

Phase 03: Strategy

Through a 90-minute session, I'll share consumer insights and brand strategy recommendations from my research. By the end of the session, you'll be equipped to begin implementing the strategy. 

Branding is an ever-evolving process. As you launch new initiatives and gather new data, you'll continue to evolve your brand. This process is intended to provide strategic direction for you to test and iterate on.